Did you know that every single Hass Avocado is a California native, able to trace its origin to a single tree grown just down the coast in La Habra
Heights, CA?
With its gentle sunshine, crisp coastal breezes and rich soil, California provides the perfect canvas to grow the beloved avocados

We partnered with renowned artist John Van Hamersveld to honor California and create celebratory canvases of our own. Inspired by the climate, creativity and culture of California.
Van Hamersveld got to work drawing four pieces honoring San Diego, Los Angeles, Sacramento and San Francisco. All four pieces in the cohesive series highlight our favorite green
fruit over a striking depiction of each city.
Each image became a pull-out poster in the magazines for the depicted city...did you get one?

John Van Hamersveld is the mastermind behind “The Endless Summer” film poster, iconic rock posters and album covers from the 1960s and ’70s, and the
surf-inspired mural in Hermosa Beach, among many other successes. We’re honored to have worked with him and hope you enjoy the pieces as much as we do.



LOS ANGELES



Van Hamersveld recreated the stunning coastline and mountainous horizon in his depiction of California’s most populous city.



SACRAMENTO



The largest river in California, the Sacramento River, flows through Sacramento and Van Hamersveld’s interpretation of California’s capital.


SAN DIEGO



For San Diego, Van Hamersveld focused on the skyline and one of San Diego’s favorite pastimes: sailing.


SAN FRANCISCO



Van Hamersveld crafted this work showcasing San Francisco and the iconic Golden Gate Bridge.
This work, which started as a sketch in Van Hamersveld’s studio, was transformed into a mural in San Francisco’s SoMa district.


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